After establishing themselves as a leading purpose-driven business, Compass Studio came to us looking for help in navigating their next stage of growth.
We worked closely with the founders, Nat and Luke, to evolve their brand DNA and visual identity to better reflect the cultural context they work in, as well as their ambitions for a brighter future.
The result is a vibrant, type-led visual identity that celebrates the optimism the brand has for a brighter future ahead, featuring a custom font by Art Grootfontein. Flexible Compass includes hand-drawn punctuation to capture the human-to-human relationships that exist at the heart of how the business operates.
WHAT WE DID
– Brand Strategy
– Brand DNA
– Visual Identity
– Brand Guidelines
– Key Brand Assets
